July 19, 2023

Giving by Generation by Giving USA

Lee McCloud

Giving USA is a public service initiative of The Giving Institute. They recently published a report regarding Giving by generation. This was researched and written by Dunham+Company, in partnership with Campbell Rinker. Bruce Stefanik recently shared this report with Pastor Lee and believes you'll find them intriguing!

A few quick facts:

  • "Millennial donors have significantly increased their giving from 2016 to 2022. They have now surpassed Gen X in average household giving by $103 per annum (8 percent), having increased their annual giving by $381 or 40 percent, and Gen X has decreased by 4 percent to $1,220."
  • "Gen X donors gave $323 (34 percent) more than Millennials in 2016, whereas they now give $103 less. Passing by the Boomers generation has also softened, declining by 12 percent to $2,568."

Click here to download the entire document.

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